Niching down isn't the end. It's another beginning.

Content creation is so vast and unbelievably diverse at times, but that's precisely what makes entrepreneurship possibly the oldest job choice. Hustling creates cataclysmic catastrophes that, if you aren't familiar with the world of business, can gain a function. Some may even suggest business, content creation, and entrepreneurship are all lightly synonymous. Luckily, each idea can be comparatively relatable and still dynamically contrasting. Read along in the journey through words to understand why content creation isn't a new job or even a new idea.

This journey started back in high school when I began seeing videos on the library computers. It started with an interest in science fiction videos. Then it was watching paranormal videos, so there was never a spark of desire to record and upload. Instead, I enjoyed watching tutorials to propel some basic gameplay. Video games were an outlet. Eventually, serving the country was my way forward, but even as a soldier, I still couldn't satisfy the craving to do more. I deployed and was introduced to a mindset I hadn't considered before. Listening to my favorite podcast, I learned about a different perspective behind entrepreneurship.

As I returned to the States, I had the yearning to learn a new skill so I could be capable of trying to earn a little extra. That's when I found myself floating in the sea of creators all making a living from producing video content. YouTube provided a path to potential financial independence with the partner program. While watching other creators gain riches and fail miserably, I was concentrated on finding something no one else has done.

I failed and, as a result, decided to try something highly oversaturated. Video games once again became a crutch to fall back on while I explored my options and began creatively pursuing something that I could hustle to earn. I quickly figured out while grinding through nearly every decision I wanted to build a hustle into a functioning business. Following any passion bred the results of self-exploration, which began leading to a desire. This desire was to start with something that I could create content with.

Everything became content creation, and as a result, the recording turned into analysis paralysis. This was how I got stuck on the finished product that I meant to have given to others. I had too many little ideas that were all loosely tied but nothing functional enough to present.

Narrowing my goals and organizing my lifestyle led to the moment of discovering and finding the starting point within my niche. I'm now a gamer turned veteran learning farmable skills. Why would farming be the answer?

The simple answer is frequent repeatability. It fits a periodic living style suited to my needs and allows me to explore my creative nature. That doesn't answer why business was an end goal. That's an even quicker answer. In the most basic sense, scalability is easy to follow. Analyzing my expenses to operate and maintain the livestock lifestyle of something such as a duck is pretty straightforward, but finding a reasonable operational cost also provides revenue wasn't. That's where the line of thought from content creation to business to entrepreneur crossed while a clearer understanding of the three concepts finally started to stabilize.

Content creation was a starting point. Content is anything you can imagine and make a reality. It's a way to convey information through your preferred media outlet. What does that mean? Anything that can be contained and held in an audio, visual, or combination to relay information from yourself as the creator to another as the audience. Raising farm animals is content, producing videos on YT is content, and writing your name is content. Making a business out of it is what separates hobbies from hustles.

Hustling is usually the start of any inexperienced entrepreneur. It is a battle to understand the costs of doing the hobby and an attempt to calculate a generous number to provide a product for sale to the public. This is where there is usually an event where most fail and lose the ambition of pursuing the 9-5 grind and hustle to financial independence. Every creator is likely to fail at some point. The multitudes of experiences lived through events will provide wisdom and insight to decide the next step. It can make a sustainable business file bankruptcy and fall into the pit of legal issues, or it can destroy one's previously perceived notions and eventually adapt to the market. This is where sacrifice means more than just time wasted. It's the making of an honest entrepreneur that splits the difference.

Entrepreneur is a time-honored job title or a scathy description of greed. A local shop operated by your next-door neighbor or the corporate trillionaire that every news article and government official is after is likely the same. What separates a hustling, tireless grind from a sustainable expanding business is the push to continue growing as a company. No matter how big the growth rate is, it's still entrepreneurial. This is the descriptor that even a sustaining business and the consumer believe makes bigger corporate bodies seem greedy and less strategic. In reality, it's just a simple growth rate factor. The easiest way to grow is to diminish inefficiency and promote proficiency and sustainability. Taxation and other expenditures are generally viewed as a drawback and, therefore, are inefficient in keeping a business alive. The experienced and wiser entrepreneur understands how to use these inefficiencies as factors and use them to gain substantial results. This isn't too dissimilar to playing games. The easiest way to win is to know how to play by and through the rules.

Effectively, anyone can be a content creator. Persistence in the craft created makes a business, and hustling with dedication makes the entrepreneur. This is why seeking mentorship as early in the journey as possible is effectively the highest aspect of the experience to produce desirable results the fastest. Learn from the mistakes of past experiences and grow as a result of the preceding failures.

My niche as a creator isn't founded on much knowledge from experience that seems readily attainable. In short, I'm starting from nothing with little to no knowledge and a big goal with a low success rate. I can explain why in my video content, but for now, here's a little perspective on the mission of my business. Check out Lyons Den and subscribe to the YouTube channel for a fulfilling meal.